Membership site payment options survey

I recently posted a survey on LinkedIn, Facebook and Twitter

because I wanted your opinion on pricing models for membership sites. I was looking for pricing strategies that would be the most appealing to you if you were considering  joining a membership site.

I’ve seen several payment plan options on a variety of programs that I’ve been invited to join recently, including payment by donation.

But I narrowed the choices down to the following 3, as they seem to be the most popular;  a monthly fee, an annual fee, and a one-time fee.  I then asked the following question:

What type of payment plan would you prefer when joining a membership site?

And these were the results:

  1. A monthly fee        62.5%
  2. A one-time fee       29.2%
  3. An annual fee         16.7%

Almost 2/3 of the responders would be most interested in joining a site if they were offered a monthly payment option. I think the results are fairly significant since there is such a wide margin between a monthly fee and the next choice (a one-time fee).

Thank you all who responded to the survey and I hope you find this helpful.  Based on the response to my survey, people are interested and curious about membership sites. If you have data or information you’d like to share around membership sites, feel free to leave your comment  — we’d love to hear it.

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