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WordPress is Simple: Online WordPress Training

Save Time and Money: Learn to Build Your Own WordPress Websites, Sales Pages, and Landing Pages

This is a concise and simple to follow WordPress Video Course that will have you building your own WordPress sites in a very short period of time.

Here’s what you’ll learn:

WordPress Basics

* Installing/activating WordPress
* Overview of the WordPress settings and the dashboard
* Plugins: * Installing, setting up and activating vital plugins

Tweaking the Theme

* Managing sidebar widgets
* Customizing settings for Pages, Posts, Categories, and Tags
* Creating and managing pages, posts, categories, and tags
* Changing the settings on your WordPress website

Bonuses and Resources

* A 6-part SEO for WordPress series (for non techies)
* A WordPress Tutorial ebook (35 pages of a complete how-to)
* Access to my YouTube Channel that is all about WordPress

Click this link to learn more about this very thorough WordPress training program.  WordPress is Simple 

Available online now. Price just $149

How did my feed become invalid?

Feeds can go bad when they start hanging around with the wrong group of kids.

Feedbuner iconsActually, the most common cause of feed problems is the content that you post. A lot of folks like to use Microsoft Word (or other word processors, we just know this one has caused us a lot of headaches) to write up their blog posts.

When they do, sometimes these word processors can sneak in characters that are very difficult to render in XML. The most likely culprit is the dreaded Smart Quote, especially it you are putting quotations in your feed posts. Also, Word (we think) likes to put in special tags for formatting paragraphs, as well as address information. We don’t always know where these things come from, we just know that when they are introduced, they cause problems.

So how do I keep that junk from coming into my feed/blog?

Our best advice is to compose your postings in a straight text editor, like Notepad on Windows, or TextEdit on the Mac. You can get away with putting HTML tags in your posts, as most blogging engines correctly format those tags for placement inside a feed.

Source:  Feedburner

See this earlier blog post with an explanation on how to add your Microsoft Word content to a post or page without taking down your site:  Why Can’t I Copy and Paste Content Directly From MS Word?

Why WordPress: The Top 9 Reasons

Make Your Business Building Efforts That Much Easier With a WordPress Website

How? Well first and foremost, WordPress sites are great looking, easy-to-navigate, and super optimized for the search engines. After that,

  • WordPress helps to build your business quickly and easily. With WordPress, you will start getting traffic immediately after clicking the “publish” button. Why? Because the search engines love WordPress. Click on ‘Publish’ and the search engine bots go into action. Your content will be crawled and available on the market shortly thereafter.
  • WordPress causes every post, new page, and any new content in general, alert the search engines that you’ve posted it. With them crawling your site regularly, you get higher page rankings, and therefore more traffic.
  • WordPress is a super simple time saver–easy to move around in and get stuff done quickly. It’s extremely user friendly. You don’t have to be a computer expert to use it. You can create content rather than mess around with your server settings. Most people find it pretty easy to work in after they’ve had a chance to play around in the dashboard.
  • WordPress is free, regardless of whether you are running a personal website or a business site, and saves you tons of money. And you get the same, no, even better exposure on the internet for a fraction of the cost of a website. All you need is a domain name and hosting.
  • WordPress is used by some of the largest companies in the world. If they trust this platform with their multi-million dollar businesses, surely you can.
  • WordPress content is delivered via an RSS feed, simply and easily.  As an example of all the great plugins, the Feedburner plugin is an aggregate for all RSS readers–no matter which reader someone is using, Feedburner can manage that reader.
  • WordPress is open source, meaning that there are people out there who are constantly tweaking its performance, features, and any vulnerabilities. You will always have the latest version available to you, and for free of course. Up-to-date software is secure and stable software.
  • WordPress is a very secure platform to build your site on. Any WordPress security issues are usually related to not updating to the newest versio of WordPress, or to using passwords that are easy to guess and therefore, not secure. If you keep your site up to date, there won’t be any issues with security.
  • WordPress allows you to create user accounts that have different levels of privileges, making it easy for those who need a site with multiple authors. Have you been looking for a platform for your group blogging aspirations?

Contact me today to get yourself online with a WordPress site. Click here to check out my WordPress packages

More tips for Writing Powerful Headlines

sausage shocker!

Shocking headlines

Learning about copywriting has been a  passion of mine since attending Lorrie Morgan Ferrero’s “She Factor Copywriting Bootcamp”. Here’s what I’ve found:

Write powerful headlines by asking yourself these 4 questions:

  1. What will your product help the customer/client with. In other words, what is the main BENEFIT (not feature!).
    You should be able to finish this sentence: My product helps the customer/client to… (start a biz, make way more money, or lose weight for example).
  2. How quickly can you help your customer/client accomplish their goal?
    Include the timeframe and any numbers to show the rate of completion.
  3. What results can the customer/client expect from reaching this goal?
    Include specifics, such as amount of money or number of pounds lost.
  4. Specify the number of tips, secrets, hints, or steps that you will give them to help in reaching their goal.
    For example:  Discover the 3 secrets to…  or Learn the 7 steps to…. or 6 special tips for….

Stay tuned for some more copywriting tips in upcoming blog posts.

Quick Tips For Getting Website Traffic Fast!

Traffic Tips for WordPress

arrow found the targetOne of the most important keys to success in your internet business is getting traffic to your WordPress site. Although the ideal is to get very targeted traffic, it remains that the more visitors you have, the more likely you are to make sales (and profits).

Highly targeted traffic is usually the result of having a clearly defined niche and clearly defined keywords that would attract your target market.  Take the time to do your keyword research — it will be worth it after you see your traffic start to increase.  Here is an excellent post about keywords and keyword research: Click here to read about keyword research

WordPress Traffic Tip #1  Make sure you’re using your keywords.

Spend some time optimizing your content by adding your keywords as close to the beginning of each post as possible.  Use bolding and italics on especially important words and make sure you use your categories and tags features as well.

Use one of the excellent WordPress SEO plugins (Headspace2 and All in One SEO are the best as of this date) and either set it up yourself if you are comfortable doing this, or hire an SEO specialist to set it up for you.

WordPress Traffic Tip #2  Add lots of fresh content to your site .

Three times per week is ideal as it is essential for attracting traffic and getting a good search engine ranking.  Each time you post fresh content, the search engine spiders come to crawl your site to look for the new information. Give visitors and search engines a reason to visit and index your site.

Make a commitment to yourself and your visitors to provide plenty of optimized content and your traffic will soar (and remember that you can post date your content)  See my Youtube video on how to post date content.    Click here to see the video

WordPress Traffic Tip #3 Be Social!

Internet marketing is about building a community.  Gone are the days when you could create those cheesy, in-your-face sales letters and sell your products. People have become much more descriminating and will click away from impersonal and heavy handed marketing.

Sites like Facebook, Youtube, and Twitter are powerful tools for generating links and traffic to your site – create profiles on them and post comments, add links to your site, and thoughts to generate conversation.

Get involved – have fun. Be fun, but professional. Look for forums that cater to your industry and begin participating.  Speak to and connect with your highly targeted audience.

Profit with Your Niche Blog (site)

Having an online presence is vital for any enterprise you engage in order to connect with the widest variety of people.  There isn’t a bigger forum than the Internet. If you want to show off your expertise and also make a little money doing it, a niche blog is a great place to start.

What is a Niche Blog (or site)?

16 Augmented Reality Business ModelsA niche blog is a chronological ordered series of posts with information and/or products for your niche or target market. It’s purpose is to get traffic so you can eventually make money either as an affiliate, with Google Adsense, writing and selling e-books and/or selling advertising.

How to Attract Traffic to your Site

  • Have updated and fresh content for those who visit your blog
  • Market your site to attract traffic
  • Use any and all of the tools on the net that are at your disposal

(For a more indepth article about specific tools to attract traffic, click here to read this article )
For tips on optimizing your posts for the search engines, sign up here for my Free Simple SEO for WordPress 6-part Tutorial


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We’ll never sell, rent, or lend your email.

How to Start

Before you start posting, decide who your audience, theme, and niche will be.  It is said that if you sell to everyone, you sell to no one. You need to narrow your niche to the slimmest possible group.  A jack-of-all-trades blog doesn’t do well — you need to be focused toward a particular niche (group of people).

(For a more indepth article about niche markets, click here to read this article)

If you are interested in crafts, let this be your niche. You could create posts that discuss how to craft, what to craft, how to make crafting profitable, and so on. After deciding on a subject and who the people are that would be interested in your content, you can begin to write (great content) about it.

How Can You Make Money?

To make money with your blog, you need to have a lot of traffic. To get traffic, you will have to market your site and get it known out there on the internet.  There are many ways of doing this, and it takes time and patience.

Money comes only after you have built a strong readership by offering interesting posts to people who are interested in reading them. You’ve probably heard it before, but this cannot be said enough: Content is king!  Give lots of free information.  Give hints and tips to help others when they are stuck. Offer free tutorials.  Do whatever you need to do to get people to come to your site and then return over and over for your latest content.

Although Google Ads aren’t recommended for a personal business site,  if you intend to run your blog as a niche site, then you can add some or all of the following programs and/or products:

  • Google AdSense
  • Selling Advertising
  • Affiliate Marketing
  • EBook Marketing

The simplest to set up and use is Google AdSense. These are targeted advertisements (targeted based on keywords that your niche would be using) to create revenue for your blog. You are paid if someone clicks on the complimentary ad that Google has placed on your site.

You can also become an affiliate for products and/or services sold by others. Most businesses on the internet have some sort of affiliate program that you can join. You are paid if someone clicks on your affiliate link (on your site) and they purchase the package, program or service you are an affiliate for.

The best possible case for being an affiliate is when you have tried the product or service yourself and would recommend it to your niche. You can lose credibility quickly by recommending shoddy products or services, so be careful in your affiliations.

E-books are downloadable electronic books that you can create yourself and sell on your website. You can turn your expertise into written work that your niche is willing to pay for.  E-books should contain your best possible content, as there are millions of people writing ebooks, often substandard. Don’t be tempted into thinking that you can ask money for badly written or uninteresting content. It must be information that is new and helpful to your customers.

So that is a summary of several ways you can make money with a niche blog.

Do you have any tips on attracting traffic to your niche site?

If you are looking to have a niche site built, are new to online business, or you want to move your existing site to WordPress, contact me. I’d love to help you get your business rolling. Call me today toll free at 800.921.4812

I am known for:

1. overdelivering on my promise to you
2. for being able to take complex ideas and making them easy to understand
3. I can put together a pretty snappy looking site too


The 9 Best Traffic Building Ideas

Having a blog to consistently add content to is an absolute necessity for creating an online presence for business

Often people new to blogging aren’t prepared for the effort that goes into creating a successful blog. With the millions of blogs out there, it is actually very difficult to get found online.  You’ve got to post content that makes people want come back to your site time after time. Building a blog does not guarantee an audience — it’s your content, and the little tweaks you do to it that will guarantee your success.

Here are 9 simple ways to bring in the traffic to your blog:

  • Content – a sure way to lose your readers is to not update with new content. No one wants to visit a site and find the same content day after day.

WordPress Tip: Whenever you find yourself in the midst of a very creative spell, write as many blog posts as you can.  You can then post-date them to go out every 2 or 3 days until you run out of posts.  Click here to see my Youtube video that shows you how to do this.

  • Use Articles to Market Your Site and Business – You’ve (hopefully) chosen your niche because it is something that interests you, and you probably know a lot about the topic. When you write blog posts, think of ways to re-purpose your content so they can be submitted to article directories such as http://ezinearticles.com .  Be sure to use the resource box to talk about your site and add a link to your site.
  • Social Networking – There are many sites you can join to network with others.  There are the Biggies, Facebook, Twitter, Google +, and LinkedIn, but there are others. Popularity waxes and wanes so they change often.  Do some research to see where you belong.
  • Word of Mouth – Spread the word about your business. Tell everyone including friends, family and strangers alike.  Make sure your website address is on your business cards, and hand them out freely.
  • RSS Feeds – RSS stands for “Really Simple Syndication” and it is exactly that. You set up an account with Feedburner so that people can subscribe to your blog posts and updates.  They receive them through their RSS reader,  and he service offers to send them out by email as well.  The best part is that you don’t have to do a thing — it is all professionally managed by Feedburner.

WordPress Tip: There is a plugin you can easiily install on your WordPress site that connects to Feedburner where everything is managed for you.

  • Forums – start by marketing yourself.  Join business forums, work-at-home forums, and any others that might be interested in you and what you have to say, to meet new people and share ideas. You are allowed a “signature” that contains pertinent information about you, including a link to your site.
  • Read others’ blog posts – And comment on their posts. This shows others you are not just out to advertise your site, but that you are trying to become part of a community.  Most WordPress sites will show your website address in your comment.
  • SEO (Search Engine Optimization) – Use relevant keywords and good placement of them in your content. Learn about keywords and other very simple steps you can take to optimize your posts for good Google ranking, as well as making it easy for your audience/clients to find you

WordPress Tip: WordPress sites are naturally optimized for the search engines. All other steps you take are bonuses.

  • Social Bookmarking – submit posts to some social bookmarking sites.  Members of these sites will be able to track you back to your blog. They really are wonderful for exposure.

WordPress Tip: There are plugins for WordPress that are so simple to install, that allow visitors to your site to submit your posts to the bookmarking sites as well.

Each point has a common theme, and that is that you have to get the word out about your blog by first creating attractive content and secondly, using all means available to get it into the hands of your ideal market.  Using any (but preferably all) of these ideas will start the traffic moving in your direction. It takes a bit of time and tweaking, but you can get a loyal following and a great readership.

What tips and tricks have you used to build the loyal following you have to your blog posts? Leave a comment below. 

If you are new to online business, or you want to move your existing site to WordPress, contact me. I’d love to help you get your business rolling. Contact me using the form below. It goes directly to my personal email address. 

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