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Marketing Your Business with Video Part 2

Marketing with Video

Everywhere you look online there is a new Tweet, article, YouTube video or blog post about marketing your business using video. You’ve probably seen or heard about it somewhere if you spend any amount of time networking online. The fact is that using video to market your business can bring incredible results.

Flip CameraAs some of you may know, I’ve created a series of (mainly) WordPress video tips and posted them on Youtube. You can see them by clicking here

Many of my videos have been viewed way more times than I ever expected them to be. This has lead to more exposure on the net, but not only that, I’ve gotten clients directly from YouTube–clients who had never been to my WordPress site!

People are being overloaded and overwhelmed with information on the internet, so you  need to be really creative to get attention. What better way to show your talent and creativity than on a video?

Missed the first video?

http://www.thesavvyva.com/promote-your-business-with-video-part-1/

Changing Your YouTube Video Thumbnail

I created a very popular video a couple of years ago on how to change your video thumbnail.

Recently I’ve been getting questions about how to change a YouTube video thumbnail in the new, updated YouTube.  I did a little research in the YouTube help files to see what’s changed,  but the process appears to be the same as always.

Here is my original video over at YouTube, or watch it below. If you know of any updated steps to changing your YouTube video thumbnail, please leave a comment and a link. I think everyone would appreciate it.

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Here’s A Quick Way To Add Media To A Blog Post

 

Insights PluginMy oldie but goodie Youtube video with a very cool plugin suggestion.

I’ve been using this plugin for over 3 years and it has never failed to be useful. It’s one of the simplest plugins to use and once you get your feet wet with it, you’ll find a ton of uses for it.

What are some of the best uses for this plugin?

  • quickly add your YouTube videos to build traffic (instead of sending people to YouTube, send them to your site to view it)
  • interlink to articles, posts, or pages within your own site (huge SEO purpose!)
  • add news articles (back up your information with up to the minute information)
  • add Wikipedia articles (excellent as a reference)
  • search and add Google content (easily find relevant information on Google)
  • recommend a book (your own?)
  • add an image or two (“decorate” your posts to create interest)

Check it out here:

For help installing and setting up this plugin, contact me via the form below:

[contact-form-7 id=”3877″ title=”Contact form 1″]

 

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Backing up your WordPress Site

On crashing WordPress sites and other not-so-nice business mistakes

Not quite a year ago, I crashed my WordPress site and lost all of my content.  I was creating a course and using one of my parked domains to show the steps to building a WordPress site. Unbeknownst to me, a parked domain points directly to your main domain, so whatever you do on a parked, you are also doing to your main domain.

Long story short, I called my hosting company to see if they could recover my site for me, but was told that my site had long ago become too large for the automatic backup service (up to 2 gig) and there was no backup available.

So what have I learned about hosting that could help you in the future?

  1. That once your account (not just your site) gets bigger than 2 gig, it will no longer be automatically backed up.
  2. That you do not get any warning that lets you know you are close or have exceeded the 2 gig limit.  But you can go into your C-Panel (the back end of your hosting) and check the file space and usage anytime to see how close you are to the 2 gig point.
  3. You can backup your site yourself and I highly recommend that you do this.
  4. Bluehost has wonderful tutorials that will walk you through this process.  Go to tutorials.bluehost.com for the best info available.
  5. That PARKED domains are redirected to your main domain.  What you do to a parked domain, you will be doing to your main domain.  (Remember I installed WordPress on a domain I wasn’t using? It was a parked domain.)
  6. I highly recommend that you learn all you can about your hosting package.  Bluehost offers C-Panel which is a user friendly, highly intuitive program allowing end users (you) to manage your hosting/sites/account yourself. Read up on all that you can get your hands on from your Hosting company.
  7. Wherever possible, use other sites to upload content to. For example, did you know that you can create the coolest sales page in Twitwall (thank you Lauren McMullen for this tip)?  And you can host your videos on YouTube and so on.  Get really creative and monitor the size of your account frequently.
  8. If you don’t use a file anymore, take it out of your directory.

You can read the complete story by clicking this link, but in the meantime, schedule a weekly manual backup of your WordPress site. Go to your hosting company and find the information you need to do this yourself.  It’s not difficult to do, but playing around in the back end of your hosting can be intimidating. Good hosting companies will have videos or some way of instucting you on how to do this.

Contact me today to get yourself online with a WordPress site. Click here to check out my WordPress packages

YouTube Video Tip: How to Change the Thumbnail on Your Youtube Video

Got a scary looking thumbnail on your YouTube video? You can change it. Check out my video to see how.

How to post-date your WordPress blog posts

Step 1: Complete your blogpost adding SEO, categories, and tags

Step 2: Go to the “Publish” area over to the right of your title field

Step 3:  Go to the “Publish Immediately” choice  and click “Edit”.

Step 4: A date and time option will open where you can choose any future date and time that you wish to have your blog post published.

View the how-to YouTube video here:

Happy blogging.

Oh, you don’t have a WordPress site?  Check out my WordPress design options:  http://www.thesavvyva.com/savvy-services/wordpress-blog-design-package/