When choosing hosting for their WordPress websites, small biz owners often go with whoever is cheapest.
But, as in all things in life, you get what you pay for and they usually go on to regret the decision later.
Why? Because there are some very specific requirements that WordPress sites need in order to run efficiently and optimally.
The following is somewhat technical, but if you’re not a techno geek, that’s ok. You’ll get my point as you read this post.
It’s important to know that WordPress requires the most recent PHP version (your eyes are probably glazing over about now, but stay with me) to run optimally. And then there are the Linux servers and… But that’s too technical for this post — just know that not all hosting companies have the minimum requirements for WordPress. The following quote will prove what I am saying…
It is recommended you use a robust platform comprised of the Linux
operating system, and either the Apache web-server or the NGINX web-server.
Almost any server that supports PHP and MySQL will work. ~ Wordpress.org .
You see what I mean. The above
geek speak quote proves that WordPress.org sites have special requirements. And apparently they know what they are talking about..
But in all seriousness, you will be having a long term relationship with your hosting company — make sure it’s someone you are going to love. I do know from experience that it’s very important to get the hosting thing right in the beginning. It’s not easy to change hosting companies later.
What else should your hosting company provide to make both you and your visitors happy? Your hosting company must provide you with speed that allows your site to load quickly. There are a few hosting companies I’ve worked with recently who could not provide the speed that you come to expect with a WordPress site. I know my clients’ sites will load frustratingly slow forever — and maybe even get worse over time.
You might be surprised to learn that one of the ones I am referring to is actually one of the Big 3 hosting companies. I have come to believe that they are failing by success (my humble opinion of course).
When you have just seconds to capture someone’s attention on the internet, you don’t want those seconds to go to waste while your site loads… and loads… and loads. Your visitor/potential client/customer will click away and probably never return.
So price is definitely not the most important factor. Here are some other very important factors to consider:
- Is their control panel easy to use?
- Can you upload your files easily?
- Are they big enough for your needs? (Look for data space, bandwidth and file size limitations.)
- Do they have the tools, features and functions you need?
- Are they well reviewed? Do they have a reputation for good customer service?
- Are they reliable?
- Are they secure?
I recommend Bluehost because they can fulfill the requirements that WordPress needs to run optimally, they’ve got all of the features above and some, and their customer support is second to none. At just
$6.95 $5.95 per month, what else could you need?